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EmailToolTester: The Absolute Best Times to Send Email Newsletters That Get Read
- March 29, 2023
- Posted by: Top Deliverability
- Category: Email Services EmailToolTester Industry News
EmailToolTester just posted a new brilliant blog:
Email marketing is amazingly effective… except when your newsletters get trashed before they’re even opened. Much of the success of email marketing depends on timing. At certain times on certain days, people are much more responsive to opening and actually reading newsletters — and conversely, other times they’ll be more inclined to delete them. The trick is figuring out which is which. Luckily, you don’t need to guess. We’ve looked at different studies on the best times to send email newsletters, based on open, clickthrough, and conversion rates. We’ve compiled all the data below so you can get the quick answers you need without rummaging through a bunch of statistics. But first, let’s discuss why timing is so important in any email marketing strategy, so you understand how sending newsletters at the right times leads to more business. Does it matter what time you send email newsletters? Absolutely! Think of
Read more here: The Absolute Best Times to Send Email Newsletters That Get Read
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