Top Deliverability’s Blog
Spam Resource: Apple MPP Opens: Spam Resource Data
- April 5, 2022
- Posted by: Top Deliverability
- Category: Industry News Spam Resource
Al Iverson just published a insightful blogpost on Spam Resource:
Here’s a quick and simple post where I take a moment to share with you the stats from my Spam Resource email newsletter sends — you might have already seen this in the CSA webinar I just did with Marcel Becker from Yahoo. But if not, here you go! As you can see courtesy of the pac-man-like thing above (please don’t sue me, whoever owns pac-man), just a hair under 18% of my tracked opens seem to fall into the Apple MPP category, based on the referrer. (I know that going off of referrer alone is slightly inaccurate, but that’s the easy way to do it and I’m lazy.) This “about 18%” number seems to be pretty static from week-to-week of late. The net here is that my data is a lot different than the data from Sparkpost and others. Their data isn’t wrong — indeed, Sparkpost’s data is a lot more…
Continued here: Apple MPP Opens: Spam Resource Data
Leave a Reply Cancel reply
Email Service Providers Handbook
The most comprehensive “Handbook of Email Service Providers“!
SPAMASSASSIN RULES
All SpamAssassin rules in one place, EXPLAINED!
SMTP COMMANDS
& REPLY CODES
All SMTP/ESMTP commands and reply codes in one place, EXPLAINED!
Free DNS Tool
Check the DNS records of your domain with our free DNS tool.
Deliverability Glossary
The most comprehensive Email Deliverability and Marketing Glossary!