Top Deliverability’s Blog
Spam Resource: Inbox testing: Everything new is old again?
Al Iverson just released a new engaging article on Spam Resource:
Or…everything old is new again? Or something? Anyway, seedlist-based inbox testing has been around for a while. Pivotal Veracity was offering it up a good twenty years ago. Its heyday, an ex-PVer reminded me the other day, was 2003-2010, and then it was aquired by Unica, which later ended up folded into IBM … which is now Acoustic? I forget. But the inbox testing platform is long retired, I am sure. Anyway, it’s fun to take a look at the tests from years ago and see how much things change and how much things stay the same. Which mailboxes were tested back when this first test was run in early 2008? AOL, AT&T, Bellsouth, Cablevision, Charter, Comcast, CompuServe, Cox, Earthlink, Excite, Gmail, Hotmail, Mail.com, MSN, NetZero/Juno, Road Runner, USA.net, Verizon, Windows Live Mail and Yahoo. A lot of those are since gone or consolidated. I remember Mail.com used to be
Continued here: Inbox testing: Everything new is old again?
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