Top Deliverability’s Blog
Spam Resource: DELIVTERMS: DMARC
- February 7, 2024
- Posted by: Top Deliverability
- Category: Industry News Spam Resource
Al Iverson just shared a engaging blogpost on Spam Resource:
It’s time to decode another deliverability acronym. Today, we’re going to tackle DMARC, which stands for “Domain-based Message Authentication, Reporting and Conformance.” It’s a bit of a mouthful, but it’s actually a relatively simple and good thing. This domain-level setting allows a domain owner to: Tell receiving internet service providers (ISPs) and mailbox providers (MBPs) (think Gmail, Yahoo, Outlook.com and others), what to do with email messages sent to email users on their platforms, purporting to be from your domain, but failing authentication checks. Protect your domain name by locking it down, setting a policy that says that mailbox providers should not trust mail from my domain unless it authenticates properly. Instruct mailbox providers where to send reports to help summarize and monitor for email authentication compliance. DMARC is implemented via a DNS text record. Learn more about that here. DMARC effectively requires correctly configured SPF (Sender Policy Framework) and/or
Read more from the original source: DELIVTERMS: DMARC
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