Promotions tab
Top Deliverability > Promotions tab
Promotions tab
- April 20, 2021
- Posted by: Nicola Selenu
No Comments
« Back to Glossary Index« Back to Glossary Index
One of the optional organizational tabs implemented by Gmail in 2013 to automatically sort and separate inbox messages into different categories. Around one-third leave them enabled, and most eCommerce brand emails will be sorted into the Promotions tab. The advent of the Promotions tab caused a great deal of concern for marketers, however, it’s proven not to have a notable effect on email engagement.
Related Articles:
Related Terms:
Author:Nicola Selenu
Nicola Selenu is a recognized leader in the Email Industry (with 15 years of professional experience as an Email Marketing and Deliverability Consultant) and an active member of the Anti-Abuse community. Some (of the many) brands that proudly served during his career in Email are: Adobe, Nestlé, Expedia, Gucci, Bulgari, Luxottica, UNHCR, Amnesty International, LastMinute, Acer, Groupon.
« Back to Glossary IndexSMTP COMMANDS
« Back to Glossary Index
Email Service Providers Handbook
The most comprehensive “Handbook of Email Service Providers“!
SPAMASSASSIN RULES
All SpamAssassin rules in one place, EXPLAINED!
SMTP COMMANDS
& REPLY CODES
All SMTP/ESMTP commands and reply codes in one place, EXPLAINED!
Free DNS Tool
Check the DNS records of your domain with our free DNS tool.
Deliverability Glossary
The most comprehensive Email Deliverability and Marketing Glossary!
Related Articles: