Year in Review
Thank you, dear readers! Another year is done. Spam Resource received more than 684,000 views in 2022, and I appreciate each and every one of them. Let’s take a walk down memory lane and see what were the most popular posts from 2022, shall we?Here are the top five things posted to Spam Resource in 2022, ranked by views.Number five: A tie! Two Apple MPP-related posts ranked very similarly: Apple MPP Opens: Spam Resource Data and Let’s track Apple MPP opensApple MPP was introduced in the latter half of 2021, and it took a while both for the technology to be disseminated across the Apple user base and for marketers to get hip to what was happening. How MPP affected open tracking and specifically, what marketers should be doing about it. Thus, 2022 was truly “the year of MPP” and I’m glad to have helped educate folks and share what I’ve learned
Hey, FINALLY! The year 2021 is but a memory. Am I the only one who feels like last year had been about five years long? The only thing that felt longer was the year 2020 — wasn’t that about ten years long? When everything went sideways, I was already working from home, but I sure miss laptop camping at Starbucks, eating indoors at fancy steakhouses in downtown Chicago and traveling for work. Travel notwithstanding, work was a constant throughout 2021. Email is growing, not dying, and deliverability as a practice is thriving. I, myself, made my own career change during this time, but still staying in the realm of deliverability consulting and deliverability-focused product management.Anyway, enough about me. As I do at the end of every year, it is time to share what the most popular posts were on Spam Resource over the past year. Without further ado, here are…
2021 is almost over and it’s time for the traditional look back’: let’s rewind to summarize salient events and objectives achieved in 2021. The festivities are just around the corner and it’s time to take stock of the year about to end before leaving for the Christmas break. Here is some of what happened at MailUp in 2021 and what awaits us in the coming year. Some data on the 2021 of MailUp Let’s start with a few numbers, just to get into the mood of the Christmas bingo nights awaiting us.Some facts about what we have achieved in 2021: over 21 billion emails sentover 131 million SMS messages sent13,000+ support requests handled+98% customers satisfied with Technical Supportan average rating of over 4 points out of 5 in the main peer reviews16 new recruitments over 4000 participants in webinars and training courses388 hours of training provided224 deliverability consultancies provided And we…
