subject lines
Learn how to write a survey email subject line that gets your emails opened and your surveys responded to. You’ve probably gotten a survey email before, with a subject line that reads something like: “Customer satisfaction survey.” “Your opinion matters!” “Let us know what you think.” “Feedback about your recent purchase.” …But how many of those do you actually open? You already know that subject lines can make or break any email campaign you send out — particularly with survey emails, which require customer responses to be successful. According to a recent report, only 22% of marketers believed customer loyalty for brands has increased over the past two years. 38% of customers, however, consider themselves loyal to brands they love. This shows a very discouraging disconnect between marketers and the people they want to reach. So why is this happening, and what can you do to bridge that gap? Those…
March! What a great month to celebrate! When you kick off a month with a parade for the start of Mardi Gras and Fat Tuesday (Mar. 1st), you know it’s going to be a good time! With days like National I Want You to be Happy Day (Mar. 3rd), National Plant a Flower Day (Mar. 12th), St. Patrick’s Day (Mar. 17th) and the Spring Equinox (Mar. 20th) it’s clearly a great month to celebrate with your subscribers! March holidays — 2022 So many things to celebrate and so little time! I may have said that before but this month is absolutely teeming with occasions to celebrate. With the first of the month celebrating National Wedding Planning Day, Baby Sleep Day, Share a Smile Day, and National Sportsmanship Day (just to name a few), I could honestly make a full list on just the first day of March — but I’ll…
March! What a great month to celebrate! When you kick off a month with a parade for the start of Mardi Gras and Fat Tuesday (Mar. 1st), you know it’s going to be a good time! With days like National I Want You to be Happy Day (Mar. 3rd), National Plant a Flower Day (Mar. 12th), St. Patrick’s Day (Mar. 17th) and the Spring Equinox (Mar. 20th) it’s clearly a great month to celebrate with your subscribers! March holidays — 2022 So many things to celebrate and so little time! I may have said that before but this month is absolutely teeming with occasions to celebrate. With the first of the month celebrating National Wedding Planning Day, Baby Sleep Day, Share a Smile Day, and National Sportsmanship Day (just to name a few), I could honestly make a full list on just the first day of March — but I’ll…
A clever, well-planned valentines day email campaign can yield some seriously positive results. To help you play cupid with your subscribers this year, here are 45 of our favorite Valentine’s Day subject lines to inspire your own. According to the National Retail Federation, the average American planned to spend $165 on Valentine’s Day gifts and celebrations in 2021. With so much money trading hands on Valentine’s Day, there’s no reason your customers shouldn’t receive Valentine’s Day emails from you. Don’t let the florists and jewelers reap all the rewards: Your business can cash in on this holiday too. By sending the right Valentine’s Day emails, with the right subject lines, you too can sweeten your bottom line this February. We’ve put together a list of 45 Valentine’s email subject lines your subscribers will love. Plus, you’ll find subject line tips and some examples of great Valentine’s Day email marketing that…
Emojis have taken the world by storm since their creation in the 1990s. Due to their mass adoption and popularity, it was only natural that smiley faces and other emoji graphics would make their way into email marketing. Read this article to discover how you can use emojis to benefit your email marketing program. Can You use Emojis in Email Marketing? Statistics show that including emojis in emails has grown at a rapid pace of 775% every year. As email marketing evolves, it has also become more difficult to grab people’s attention. Email inboxes have become crowded with promotions, deals, and never-ending marketing emails. Adding Emojis in your subject line or email will help you stand out and grab your subscriber’s attention. Why are Marketers adding Emojis in Emails? People love emojis. So much so that they even created a holiday for them called World Emoji Day. But that’s not…
As a marketer, you work hard to write great copy and create compelling emails. But if you aren’t writing subject lines that encourage subscribers to read your messages, your campaigns could fall short. More and more emails are opened on mobile devices, which typically show a smaller number of characters. With this in mind, you may wonder if your subject lines should be shorter to accommodate on-the-go subscribers. Is there a secret to the perfect subject line length? Every subscriber list is different, so the perfect subject line length depends on a variety of factors. But it’s possible to get insight into ideal lengths for your industry. Unlock those insights, and you’re bound to see increased engagement and performance from your marketing emails. In this post, we’ll share some actionable tips for finding the correct email subject line length for your email marketing strategy. Factors to consider when deciding your email subject line length There’s really no such thing as a one-size-fits-all…
Check out some of the very best holiday email subject lines to inspire your own this holiday season. It’s shaping up to be a crazy holiday season for, well, just about everyone. But especially for email marketers. Thanks to supply chain woes, consumers are eager to start buying, it only means that the holiday rush is starting earlier and running longer, with the extra workload falling on marketing teams. What does this mean for you? It means now is the time to start crafting holiday email marketing messages. In fact, email open rates start to spike before Halloween is even over. We’ve updated this post for 2021, and even included some bonus holiday email marketing campaigns curated just for you. To provide you some inspiration, here are 75 holiday subject line examples from B2C, B2B, and nonprofits that are perfect for your holiday email campaigns. Make sure not to miss our new set of holiday email templates! Check them out here. B2C email subject lines Rip Curl: 5 reasons you need a SearchGPS this Xmas Rapha: Black Friday – coming soon…