snds
It’s time for another entry in the DELIVTERMS dictionary! Today, let’s define JMRP. JMRP is the “Junk Mail Reporting Program,” the mechanism by which email sending platforms and internet service providers can receive complaints back whenever an Outlook.com (Microsoft OLC) user clicks the “report spam” button to tell Microsoft that they think a particular email message is spam. You might find some older documentation that refers to this as the “Junk Mail Reporting Partner Program” (JMRPP) – that’s an older name for the same thing. Overall, mailbox providers and internet service providers call these types of mechanisms “Feedback Loops.” Thus, the JMRP is the Microsoft Outlook.com ISP feedback loop. A sender must utilize a dedicated sending IP address to sign up for JMRP; the intent is for the owner of an IP address to get complaints back about mail sent from their own IP address. (Platform owners, whether or not
Microsoft’s SNDS (Smart Network Data Services), the reputation portal that provides deliverability feedback for folks sending to Microsoft Outlook.com/Hotmail, appears to be down at the moment. Microsoft has set an “under maintenance” static page in its place, as of my last check at 9:15 am US central time on Wednesday, October 18th.I’ll update this page as I get more information.What is SNDS? Click here to learn more.
Microsoft’s SNDS (Smart Network Data Service) reputation feedback portal is having trouble at the moment. For at least the past week, people have been reporting that attempts to register and verify new IP addresses or ranges with SNDS are failing, because the verification email is not being sent by Microsoft. A few folks have mentioned discussing the issue with Microsoft, and being told to try again — and have done so, to no avail.At first I was assuming that Microsoft’s SNDS verification request emails were bouncing off of various folks’ spam filters. But in my testing, I don’t even see any attempt by Microsoft to connect to and deliver a message to my IP range’s verification address at my self-hosted email domain. So, something is definitely and significantly broken — I’ve got no proof that the SNDS system is even attempting to send verification messages.Thus, at this time, I don’t
DELIVTERMS: The (almost) weekly series here on Spam Resource that defines deliverability terminology. Today, I’m going to talk about Smart Network Data Services, commonly called Microsoft SNDS.SNDS is a Microsoft sender reputation data portal. It provides senders feedback on their deliverability reputation based on the stats around their sends to the Microsoft consumer mailbox domains — aka Outlook.com, aka Hotmail.This reputation dashboard provides data based on sending IP addresses. To be able to view SNDS reputation data, you’ll need to work your way through the SNDS IP registration process, where Microsoft will send an email address to a certain address to verify that you own (or have exclusive access to) a given sending IP address. This means that if you use an ESP or CRM platform, that platform may receive that verification request and may have to confirm it for you. Most seem willing to do this, in my experience.Note
Check it out! It looks like Microsoft has updated SNDS to provide a bit more info than they provided previously. In the “Comments” column, they’re now including snapshot counts of spam complaints received for that IP address at various points throughout the day.Where it says 10 complaints at 4:30 pm and 18 complaints at 4:37 pm, I think that means that eight complaints came in between 4:30 and 4:37. Might that be useful for folks looking to better identify which sends at which time are generating the most complaints?Note: It appears that the date/time in that comments field is when the complaint occurred, not when the campaign was sent. I’ve seen at least one example where that complaint date in the comments is a few days after the campaign send date. I suspect that could cause a bit of confusion.[ H/T: Mawutor Amesawu and Jennifer Nespola Lantz ]