Product news
Since Postmark joined the team at ActiveCampaign, we have been busy developing ways to connect the two tools, and we’re excited to share the first big milestone with you: Introducing the Postmark App for ActiveCampaign. With the new Postmark App for ActiveCampaign, you can set up and trigger transactional emails from within ActiveCampaign, making it easier than ever to embed transactional emails into your workflows. Add transactional emails to your automations with the Postmark App for ActiveCampaign Give ActiveCampaign a try Are you looking for marketer-friendly email tools to grow your business? At ActiveCampaign you’ll find the email marketing, marketing automation, and CRM tools your marketing team will love. Learn more → If you’re new to ActiveCampaign, you should know the platform offers one of the most powerful (and most loved) marketing automation solutions out there. With marketing automations, you can combine different types of triggers, delays, and actions into
We’ve teamed up with our friends at Stripe to create an app for their brand new Stripe App Marketplace—and we can’t wait for you all to try it out. Here it is: The Postmark App for Stripe, a handy app that makes it easy to send emails to your customers without leaving Stripe. Easily send emails without leaving Stripe Some might say email isn’t cool, but the truth is: email is still the most powerful communication channel to connect with your customers, and now you can use the power of email without leaving Stripe. With the Postmark App, we’re bringing email sending functionality right into Stripe, so you can easily send emails to build relationships with your customers, reduce churn, and grow your business—all without switching back and forth between tools. Choose between HTML and plain text emails Once you’ve connected your Postmark account to Stripe, you can easily access
Today, I’m excited to share with y’all that Postmark and DMARC Digests have been acquired by ActiveCampaign. I know everyone says they’re excited when something like this happens, but I really, honestly am. Because I believe that with support from ActiveCampaign, Postmark will not only continue to be the email delivery service you’ve come to love but will become even better. I recognize that news like this can bring up questions and uncertainty. So let me address some key questions you might have right away: Postmark will remain a standalone product, like it has been until now, with the added support and resources that a larger organization can offer. The entire Postmark team was offered, and accepted, a position at ActiveCampaign, which means the same folks that support you and the product now will continue to do so with no disruption. There is no expected interruption in service, as we’re…
If you want to protect your deliverability, it’s important to separate your transactional and promotional email. With Postmark’s Message Streams, we help you make sure that the different types of email never ever mix: Transactional Message Streams are for your invoices, password reset emails, or similar and Broadcast Message Streams handle your newsletters, promotions, or other marketing email. For us to process your mail fast and reliably, you have to let us know whether your email is a transactional or broadcast message. But when sending via SMTP, we learned that some of you were running into issues. Specifying Message Streams when sending via SMTP When sending mail with Postmark via SMTP, there used to be only one option for you to specify a Message Stream: You’d authenticate with a Server Token and specify the Message Stream you’d like to use with the `X-PM-Message-Stream` header (that’s the Message Stream header). If…