epsilon

The promised recap and recording is now available! If you weren’t able to listen in the other day when John Stephenson and I talked deliverability (with an extra focus on alternative subscriber lifecycle strategy options and more!), click on through to the Kickbox blog to read the recap and view the webinar recording. Thank you to everyone who joined us! It was a fun chat and I hope folks found it valuable.

On Thursday, John Stephenson from Epsilon and yours truly (Al Iverson) from Kickbox will co-host a friendly chat where we’re going to talk about how to deal with the struggle of competing priorities: every time I press the send button I make more money, but I’m also diluting engagement and driving unsubs. How much is too much? How do I identify how best to strike that balance between deliverability success and business needs? We’ll touch on this, and the latest updates in the land of internet service provider and mailbox providers spam filters and email policies. Join us, and bring your questions! Register here.

Epsilon (owned by French multinational advertising and public relations company Publicis Groupe since 2019) is “seeking a Deliverability Manager who can help Epsilon maximize deliverability across multiple platforms by ensuring necessary processes and projects are fulfilled successfully.”Responsibilities include working with clients and client teams to introduce and implement deliverability projects, products and solutions, investigating, diagnosing and resolving deliverability and spam escalation issues, and more. For more information and/or to apply, click here.