end of year fundraising
If you run a nonprofit, you know how important end-of-year donations are. The year-end giving season has already begun, and with big days like Giving Tuesday right around the corner, it’s the perfect time to review your end-of-year fundraising marketing plan and make sure you’re set up for success. To help you get ready, we reached out to people who specialize in helping nonprofits succeed to get their best advice for making the most of this important time of year. We also looked at some of our favorite nonprofit resources, and gathered expert tips from other nonprofit professionals. If you’re ready to reach your fundraising goals and set your organization up for success in the New Year, these tips can help! Here are our 35 favorite expert tips for end-of-year fundraising 1. “Plan way ahead, gather the stories and content all year and have a strategy for dissemination. Don’t go it…
The holidays and the end of the year will be here before you know it. As a nonprofit, the next few months are a prime opportunity to set your organization up for success to hit your year-end fundraising goals. This year, Giving Tuesday is November 30, 2021. However, it’s estimated that nearly one-third of annual giving occurs in December, and 12% of that happens in the last three days of the year. People like to show support at the end of the year because they: Feel happier when helping others in need around the holidaysWant to feel like they are making a differenceLike to take advantage of tax deductionsWant to be connected to something positive While there are many other charities and organizations vying for attention, you need to stay active and in constant communication with current and potential donors. Make sure you’re getting their attention with your fundraising marketing…