Content Writing

With the rise of video and podcasting, one could assume that blogging is dead as an effective marketing channel. After all, it seems we have an obsession with killing things off. In the new millennium, we had the Y2K computer scare. When technology took a more important role in our lives, we assumed all print publications would go bankrupt. Now that video content is having its time in the sun, some speculate that blogging could soon meet the same fate as the dinosaurs. I reached out to marketers with backgrounds in product marketing, SEO, YouTube, podcasting, and more and asked them, “Are blogs dead? ” Here’s what they said. In all fairness, this question surrounding blogs is not without reason. Google Trends shows that in the last five years, the interest in blogs has steadily declined worldwide. Image Source In the U.S. within the same five-year span, video has risen