Content Management System
So, you want to start a website redesign. Maybe you just finished a brand overhaul or your product was recently updated. Whatever your reason, a redesign can be a huge success — or not. It can also be a long and tedious undertaking, which is why every redesign needs to start with a clear vision and/or problem to solve. The better you are at defining that vision at the very beginning, the more successful your redesign will be — and the smoother the entire process will be as well. Whether you’re working with an agency, redesigning your site in-house, or proposing a redesign to company stakeholders, this guide has tips to help you strategize your website redesign and ensure it turns out to be a huge success — not a flop. Many organizations opt to redesign their website to welcome more traffic as their business grows. Others invest in a…
There are a lot of acronyms in the business world to keep straight. SEO, CRM, SERP, CDN, and CMS are just a few important ones. CMS is particularly important, considering that more than 68 million websites are built with one. So what is it? CMS stands for content management system. It also may be the solution you’re looking for to quickly make a website with limited technical knowledge and resources. In this post, we’ll define what a CMS is and how it works. Then we’ll look at how you can use a CMS to handle the infrastructure of your site so you can focus on creating exciting, delightful content that results in more conversions and leads. We’ll wrap up by looking at some of the most popular CMS platforms on the market. Let’s get started. With a CMS, you can create, manage, modify, and publish content in a user-friendly interface.…
According to HubSpot data, blogs are among the top three forms of media used in content strategies today. This isn’t surprising. Whether you’re interested in blogging for your business or as a hobby, publishing blog content offers many benefits. Blogging not only helps you establish authority in an industry — it also drives traffic to your website and enables you to better convert that traffic into leads. To reap the rewards of blogging, we’ll walk through the process of choosing the right platform for your needs and goals. Then we’ll explore some of the best blogging platforms that can help if you’re looking to add a blog to your business site or to create a stand-alone blog. How to Choose a Blogging Platform To select a blogging platform that’s right for your business, you first have to evaluate how its capabilities align with your goals and needs. If you need…
