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You started your nonprofit because you’re passionate about a cause and want to help. You’re inspired to share your passion with the world and bring people on board to help you fulfill your mission. But inspiration only takes you so far. With solid marketing objectives and a clear strategy, your chances for attracting donations and onboarding volunteers will go way up. These winning nonprofit marketing ideas will help you reach more potential donors and volunteers to help with your mission. In this article, we’ll cover: What is a nonprofit marketing strategyDifferent types of nonprofit marketing ideasHow to build your strategyHow to get started Keep your organization growing with expert advice and all the tools you need, all in one place. Start a Free Trial of Constant Contact for Nonprofit Organizations What is a nonprofit marketing strategy? Before you started your organization, you likely wrote a nonprofit business plan to inform…
The holiday season is busy for all of us, but especially for those managing a retail business. We get it — you want to make sure you take full advantage of holiday spending, which grows every year. In 2020 alone, holiday spending reached $789 billion. This number has grown almost every year since the National Retail Foundation started reporting it, and 2021 will likely be no exception. Whether you’re a seasoned online retailer, or this is your first holiday season selling online, we’ve got the holiday retail marketing advice you need. We created our Holiday Retail Marketing Checklist to show you the online marketing steps that actually make a difference when it comes to taking advantage of holiday spending. So click the button below to get our checklist to make the 2021 holiday season your most successful yet! Download the checklist Table of ContentsWhat you’ll learn from our Holiday Retail Marketing…
A quick roundup of Mailchimp alternatives for those who are looking for an ESP, or looking to make a switch. When it comes to growing your business, there’s perhaps no medium more important than email. With an ROI that can reach $44 for every $1 spent, email is an incredibly effective medium when it comes to customer acquisition. But, starting and growing a business is a lot of work, and often, email marketing can be buried at the bottom of a too-full plate. And priority #1 for an email service provider (ESP) is something powerful, but easy to get started with. Mailchimp can be a great option for some businesses. With a suite of online marketing tools, they can be a great one-stop-shop for businesses, it can also be overwhelming. And marketers who need a powerful, but easy-to-use email marketing tool may find that getting started with Mailchimp is a…
With experts claiming that the field of education is “more ripe for disruption than nearly any other industry,” the climate is fertile with opportunities for education businesses. There have been trends of people looking to expand their education during and after the pandemic — some to grow in their field, others to switch. And there are people like you who are searching for education business ideas as a means to inspire your next endeavor. Hosting platforms are finding ways to provide this education more practically and affordably than ever before. While companies like Teachable and Udemy have already gotten the ball rolling, there are countless opportunities in the industry for those looking to start. Suppose you’re looking to start a business in education or edtech. In either case, one of these nine education business ideas could pave the way to a successful and fulfilling venture. Stay connected to students,…
Nobody likes missing out on something big. Make sure you’re planning your holiday promotions ahead of time, so you’re not late to the party! With holiday retail sales reaching over $789 billion in 2020, your business cannot afford to be miss out this holiday season. So let us show you how to create some great holiday promotion and get the word out with professional holiday email templates. In this article, we’ll give you eight great holiday promotion ideas, plus tips for how to make your promotions a success this holiday season. Table of ContentsHoliday promotion ideas to help you sell more1. Try an early bird offer2. Share a holiday gift guide3. Highlight a gift card bonus offer4. Offer free shipping5. Run a holiday photo contest6. Promote your holiday events7. Package your knowledge8. Try a contest or giveaway5 tips to make your holiday promotions successful1. Make sure your message is timely2. Make it…
There’s nothing like the holiday season. From the changing of the seasons to gathering together with friends and family, the holidays are a time of joy, festivities, and preparing for the winter that’s coming. And decorating for the season is standard practice for brick-and-mortar stores. The festive colors, lights, and decorations help bring in the spirit of the holidays and spur customers into shopping for the season. The same goes for online holiday marketing. To help you decorate your website for Christmas, I’m going to give you the best holiday website design tips you’ll find anywhere. Complete with examples. Why you should decorate your website for Christmas Since Covid, a lot has changed. Many businesses that never had a website before are now doing the bulk of their business online. And whether you’ve had a website for years or just created one this year, it’s important to decorate your website for…
Chiropractic care is projected to grow by 3.2% over the next five years. Marketing for chiropractors helps you stand out from the competition and get you noticed. In this guide, we’ll cover: Why you should be marketing your practiceWhere to market your practice8 chiropractic marketing strategiesHow to get started We make it easy to build loyalty with patients and clients, drive referrals, and grow your center. Start a Free Trial of Constant Contact for Health and Wellness Why you should be marketing your practice Mobile use is on the rise. An estimated 5.22 billion people worldwide are using mobile phones, and they are using them to find businesses. Each month, companies get 1.5 billion visits just from Google searches. Digital marketing for chiropractors puts your business in front of these users. According to the American Psychological Association, 84% of people experienced stress-related emotions in the past year. High stress levels…
On October 4, 2021, Facebook and Instagram experienced a major outage that lasted for at least five hours, preventing people from connecting with their family, friends, and yes — their customers. And this isn’t the first time these platforms, which many small businesses rely on for marketing, have shut down. The last major outage occurred in 2019 and lasted for 24 hours! Back then, as a business coach who focuses primarily on marketing, I received dozens of emails, texts, and direct messages – each one full of distress: “My posts aren’t showing up” “I scheduled posts to go out today!”“I can’t access my group”“I had planned to go LIVE”“I wanted to announce our new product” It’s safe to say that small business owners and marketers everywhere panicked a little during the Facebook outage this past March. Were you one of them? Small business owners use Facebook and Instagram to market their…
Crisp weather and warm spices make fall a cozy time of year, exactly the kind of atmosphere to encourage people shopping for a new home to imagine themselves curling up by the fireplace in a new abode. The trick to real estate Halloween marketing is to blend the holiday’s fun with the season’s warmth. A sense of playfulness will help leads connect to and remember you. While real estate sales traditionally peak in the summer and fall off as we move into winter, you can use this transitional season to generate leads. The spooky season offers you the perfect excuse to get in touch with former clients, too, increasing the likelihood of referrals and repeat business — so crucial to the real estate industry. Don’t be scared — give these 10 real estate Halloween marketing ideas a try. Halloween Marketing Ideas for Real Estate1. Spooky social media campaigns2. Eerie…
You’re probably using social media marketing to drive customers to your site, but you can also use it to sell your products. Today’s social media platforms offer shoppable posts and other ways to sell directly to interested customers without sending them to your site. Reach billions of users and boost your sales with the best products to sell on social media. This article covers: Why you should use social media to sell productsHow to sell products on social mediaWhen to use each platformThe best products to sell on social mediaSteps you can take to get started Get all the tools you need to quickly find new customers and grow your retail store’s sales. Start a Free Trial of Constant Contact for Retail Why you should use social media to sell products Social media is one of the most common ways people use the internet. In 2021, 82% of Americans reported…