ben lamothe

Hey, Pardot users! Looking for a recorded webinar that covers on deliverability best practices, how to maximize deliverability success when sending via the Pardot (aka Marketing Cloud Account Engagement) B2B email platform? Well, we’ve got you covered right here at Spam Resource. On August 24, 2022 Ben LaMothe hosted a Tampa Pardot User Group meeting, and invited me to attend. We talked about how best to keep a clean house (meaning clean data) in Pardot, what your options are for data cleanup, as well as touching on deliverability best practices and how to use Pardot’s built-in features to help boost your engagement and, by extension, boost your deliverability success. Check out the recording below, and don’t check out Ben’s Pardot tips and tricks blog at PardotGeeks.com and his recent article for DemandGen on this very topic.

Last week it was SFMC Geeks, but today it’s Pardot Geeks! I love it when smart and kind geeks share knowledge to better empower others on how to do the right thing. A few weeks ago, Ben LaMothe (Pardot Solutions Architect at BDO Digital) led a Tampa Pardot User Group meeting on the topic of Email Deliverability Best Practices. He, along with Lori Trzcinksi, Brandon Walton, Stephen Stouffer and Katherine Lehman, share their expertise and experiences relating to best practices around email deliverability. It’s good stuff! Find it here, and be sure to bookmark the Pardot Geeks blog, if you’re a user of Salesforce Pardot and want to learn more about how it all works.