Actionable Insights
As a marketer, you’ve likely heard about the seismic shift coming in the world of data tracking. In July, 2022, Google made a big splash by announcing that they’d be phasing out cookies by the summer of 2023. For marketers who rely on third-party cookies, this understandably led to a lot of concern and consternation. But what if this presents an important opportunity?
Modern marketers are old pros when it comes to navigating change. This is especially true if you’re in the retail industry, where your ability to…
This past year has been a fast-moving one for us and our customers. While consumer behavior continues to evolve, we’re seeing real strength in consumer…
Learn how leading firms build successful omnichannel strategies that lead to real revenue growth and increased loyalty.
Catch up on the Power to the Marketer Festival with these 5 can’t miss sessions with insights from brands such as TikTok, Vogue, Pangaia, and more!
Catch up on Day 3 of the festival, including mainstage keynotes, must-watch sessions, insights from brands such as TikTok, Vogue, Pangaia, and more!
We’re halfway through our Power to the Marketer festival, but we’re not even close to slowing down this global marketing celebration. The first day of…
Learn tips to create a solid marketing plan that maximizes your Black Friday revenue, from automation to smart segmentation.
There’s a big change coming with Android 13, and here’s how marketers can make it work in their favor.
Black Friday is an exciting time for retail and e-commerce marketers. It can also be a stressful time. With swarms of new and existing shoppers…