Spam Resource: DO U DMARC? Why you should (and FAQ)

Al Iverson just released a new engaging article on Spam Resource:

DMARC is not a magic bullet that shoots your mail straight to the inbox. But it does two things well and these two things are (or should be) important to email senders, marketers and IT professionals alike:It allows you to monitor for email authentication failures and compliance with your organization’s email authentication policies. Meaning, did DKIM break at your ESP? Or does your HR department use an outsource hiring service that sends email as your domain? Did you even know about that? Is it authenticating mail properly? Do you have somebody in some random department with a random Linux box sending out reports to clients using an unsanctioned method that lacks email authentication? DMARC monitoring can help you catch all of this, so that you can help nudge those use cases “back in process” — help migrate them to a platform that can send authenticated email properly, or help them…

Read the original here: DO U DMARC? Why you should (and FAQ)