Top Deliverability’s Blog
Spam Resource: BIMI ISP Status in April 2023
- April 3, 2023
- Posted by: Top Deliverability
- Category: Industry News Spam Resource
Al Iverson just shared a new insightful blogpost on Spam Resource:
It’s been a while since I published a current state of BIMI support across the internet service provider (ISP) and mailbox provider (MBP) community, so here you go: this is the current status of BIMI across the email ecosystem, accurate as of April 2023.What is BIMI? Brand Indicators for Message Identification (BIMI) is an email spec that allows email senders to display a brand or company logo alongside email messages when displayed in different email applications and webmail platforms. It helps to promote trust and security by requiring proper underpinnings of email authentication and a Yahoo study indicated that the logo display can increase chances that recipients will interact with your email messages. The BIMI specification is overseen by a collaborative email industry group known as the AuthIndicators Working Group, comprised of email senders, email receivers, email security and deliverability experts.Which mailbox providers and webmail platforms will display BIMI logos?Supports
Read the original here: BIMI ISP Status in April 2023
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