Top Deliverability’s Blog
Sendingblue: WooCommerce Abandoned Cart Email Strategies to Recover More Orders
Sendingblue just posted a new brilliant blogpost:
WooCommerce abandoned cart emails should be among your top priorities when setting up your WooCommerce store or WordPress site. If you’re just starting on the platform, be sure to check out our beginner’s guide to WooCommerce email marketing. The problem is, WooCommerce doesn’t have a built-in feature that lets you send abandoned cart recovery emails right away. Given that 23% of all ecommerce shops worldwide are on WooCommerce, it’s a mystery why the platform doesn’t provide such an option. In any case, you’ll need to add an email marketing plugin. Let’s go over your options and the best practices for sending abandoned cart emails on WooCommerce. Why Recovering Abandoned Carts on WooCommerce is Essential 69.8% of shopping carts end up abandoned. That’s close to 70% of sales that could’ve happened but didn’t. So the average online store gets only about a third of the sales that it could’ve had. Can…
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