Top Deliverability’s Blog
Sendingblue: Transactional Email Explained: Definition, Best Practices, & Setup
- September 15, 2022
- Posted by: Top Deliverability
- Category: ESPs Industry News Sendinblue
Sendingblue just issued a engaging write-up:
Order confirmations, account notifications, password reset emails — these are all transactional emails. Often overlooked, transactional email is vital to maintaining customer relationships and driving repeat business. Picture this: you buy a new laptop for $2,000, but receive nothing in your inbox. No order confirmation, no payment receipt — just crickets. Panic sets in. You start to wonder if you’ve been scammed. That’s the last time I’m buying from them, you tell yourself. An unpleasant situation like this ruins the customer experience and highlights the importance of transactional emails. Because even minor errors or delays in your transactional emails can cause a massive loss of trust among your customers, potentially driving them away. Now that you’ve an idea of how essential these email messages are to your ecommerce or SaaS business, let’s go into details. In this guide, you’ll learn about: What Is a Transactional Email?Transactional Emails vs Marketing Emails:
Read more: Transactional Email Explained: Definition, Best Practices, & Setup
Leave a Reply Cancel reply
Email Service Providers Handbook
The most comprehensive “Handbook of Email Service Providers“!
SPAMASSASSIN RULES
All SpamAssassin rules in one place, EXPLAINED!
SMTP COMMANDS
& REPLY CODES
All SMTP/ESMTP commands and reply codes in one place, EXPLAINED!
Free DNS Tool
Check the DNS records of your domain with our free DNS tool.
Deliverability Glossary
The most comprehensive Email Deliverability and Marketing Glossary!