Sendingblue: Dynamic Email: Examples & How to Set It Up

Sendingblue just shared another engaging blogpost:

Dynamic email content allows you to create personalized email campaigns that adjust to your subscribers’ individual details on autopilot. No need to craft a ton of templates for each specific case.  So is it difficult to set up dynamic emails? It’s easier than you think.  In this article, you’ll find brilliant examples of dynamic email content, plus a guide to setting up your first personalized emails. What is dynamic email? A dynamic email is a message that includes dynamic content in its subject line or body. It’s a way to automatically personalize mass email campaigns based on each recipient’s unique attributes. It’s an alternative to creating a few variants of the same campaign and customizing it with segmentation for better targeting.  You input a placeholder when creating the email template and it pulls the relevant customer data for each recipient as it gets sent out. Thus, each person gets a

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