Top Deliverability’s Blog
Sendingblue: Drip Marketing: What It Is, When to Use It, & Why
- October 18, 2022
- Posted by: Top Deliverability
- Category: ESPs Industry News Sendinblue
Sendingblue just released a engaging write-up:
83% of consumers are willing to share their data if it means getting a personalized shopping experience. Run drip marketing campaigns to make the most of that data and give your audience what it wants! Drip marketing has been around for a while. With marketing tools today, however, it’s never been easier to automate your own drip campaigns. In this article we’ll cover the basics of drip marketing, why you should be using it, and how to set up your drip campaign emails. What Is a Drip Campaign?Why Run a Drip Campaign?When Are Drip Campaigns Used?How to Set Up a Drip Marketing Campaign? What Is Drip Marketing? Drip marketing consists of series of emails automatically sent to contacts at certain intervals or after predefined user actions. When running a drip campaign, the goal is to reach your contacts with timely, targeted, and personalized content. Drip marketing is also known as
Read more here: Drip Marketing: What It Is, When to Use It, & Why
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