Sendingblue: 5 Holiday Email Marketing Strategies to Boost Engagement

Sendingblue just shared another interesting blog:

Holiday email marketing offers businesses the opportunity to significantly boost their sales. This article shares some key tips and ideas to get ahead of your competition this holiday season. It’s no secret that the holiday shopping season is huge for both ecommerce and brick-and-mortar stores. For many retailers, 20-30% of their annual sales are generated during the holiday season (according to the National Retail Federation). Email is a popular choice of channel for holiday marketing campaigns thanks to its strong ROI. And with so much riding on a single shopping season, it’s more important than ever to think strategically about how your holiday email campaigns can stand out in the sea of holiday messaging. Thankfully, you’ve got friends on the inside! Here are five tactics that you can incorporate into your holiday email marketing strategy to maximize success. Looking for an email marketing service to better manage your holiday emails?…

Read more: 5 Holiday Email Marketing Strategies to Boost Engagement