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Sendingblue: 100 Valentine’s Day Email Subject Lines to Make Your Audience Fall Head Over Heels
Sendingblue just released a brilliant post:
Got your Valentine’s Day email subject line already picked out? What if we told you the Covid-19 pandemic has changed the way consumers celebrate (and spend)? Valentine’s Day is always a popular shopping event. But the pandemic has caused a shift in consumer behavior on the holiday. US consumers spent $21.8 billion on Valentine’s Day 2021, down from a record high of $27.4 billion in 2020. While total spending decreased with the pandemic, consumers made considerably more ecommerce purchases in 2021 than in the past. Whereas they used to prefer experiential purchases like at restaurants and movie theaters, consumers on Valentine’s today have shown a preference for online shopping. To help you make the most of this changing consumer trend, we’ve put together a list of 100 Valentine’s Day email subject lines. In light of the shift toward ecommerce purchases on the holiday, email marketing will be more important than…
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