Top Deliverability’s Blog
Maropost: Ecommerce Email Automation – Why and What to Automate
Maropost just shared a brilliant post:
Email marketing continues to be the most bankable marketing platform available today, but it’s changing. Emails can be automated, are customized, timely, and hyper-relevant. Obviously, they are opened and clicked on frequently, resulting in more traffic and income for your company. Let’s go a little deeper and discuss what automation is, what are the benefits and must-haves. What Is Email Automation Benefits Of Email Automation 4 Must-Have Automated Ecommerce Emails Summing Up What Is Email Automation Unlike newsletters and one-time campaigns which you design and send to a large group of people all at once, an automated email campaign is set up once and then delivered to a specific person when they match a set of criteria known as ‘triggers.’ All you need to do is create triggers and workflows while automation ensures that designated messages are sent as soon as the conditions are met. A trigger is the fulfillment…
The most comprehensive “Handbook of Email Service Providers“!
All SpamAssassin rules in one place, EXPLAINED!
All SMTP/ESMTP commands and reply codes in one place, EXPLAINED!
Check the DNS records of your domain with our free DNS tool.
The most comprehensive Email Deliverability and Marketing Glossary!