Top Deliverability’s Blog
Maropost: 9 Effortless Ways to Create Product Descriptions That Sell
- June 20, 2022
- Posted by: Top Deliverability
- Category: ESPs Industry News Maropost
Maropost just published another interesting post:
Ecommerce has been growing in popularity for a while now, and events of the last few years have pushed even more of us toward buying online. The one principal difference between selling from a website and selling from a bricks-and-mortar store is that customers can’t feel or experience products before they purchase. That puts the onus on sellers to give a virtual impression of the items they sell. A lot of the responsibility for that falls to the humble product description — that short write-up describing and selling any item you include on your ecommerce site. A product description tells the reader what a product is and why they should buy it. A common mistake is to only do the former, but this is the perfect opportunity to advertise your goods, so make the description sing with appeal! The tips below will help you explain the true value and benefits of
Read the original here: 9 Effortless Ways to Create Product Descriptions That Sell
P.S. Do you need help with Maropost? check our Email Service Provider Handbook or Ask for a Consultation
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