Mapp: Venue Manager and Mapp Create Partnership to Complete Omnichannel Journey for Clients

Mapp just published another brilliant write-up:

London, April 20, 2021 – Venue Manager, a leading tech provider within the Danish events industry, has selected Mapp, the international provider of insight-led customer engagement, to be its dedicated CDP partner to enhance its offering to clients within the UK and Nordics. The synergy of both platforms working together means that Venue Manager can now complete the omnichannel journey for its customers with the addition of automating digital touch points, such as personalised in-app, push messaging as well as email and SMS being driven from the 1st party data insights they already have. Mapp and Venue Manager are also already celebrating their first joint client, Fårup Sommerland, one of Denmark’s largest theme parks. Fårup Sommerland was already using Venue Manager’s platform for all its ticketing needs including discount options. They have also assisted with ticketing solutions to meet the enhanced criteria and restrictions on venue numbers during COVID-19. Fårup…

More here: Venue Manager and Mapp Create Partnership to Complete Omnichannel Journey for Clients

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