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Mapp: Mapp Cloud Fall Update: New Smart Notifications and eight advanced features
- November 7, 2022
- Posted by: Top Deliverability
- Category: ESPs Industry News Mapp
Mapp just released a insightful article:
Mapp Cloud Fall Update: New Smart Notifications and eight advanced features The update contains nine major updates for Mapp Cloud CDP now fully integrates with the Shopify eCommerce platform, enhancing the Mapp Intelligence feature with AI-based revenue monitoring combined with improved date selection London, 8 November 2022 – Mapp, the international provider of insight-led customer experience, is updating its marketing platform Mapp Cloud with a range of compelling new features. In the newly updated version of Mapp Cloud, Smart Notifications work more autonomously while monitoring companies’ revenues. AI-based Revenue Monitoring identifies anomalies instantly and automatically. The new AI monitors changes in purchasing behaviour as well as in revenue and automatically identifies possible causes of such anomalies. Mapp’s causal diagram is then used to establish the connection between various factors such as order status, order value, and turnover, allowing conclusions to be drawn about the origin of the anomalies. Events such
More here: Mapp Cloud Fall Update: New Smart Notifications and eight advanced features
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