Top Deliverability’s Blog
Mailjet: 4 steps to complete your email marketing audit [downloadable checklist]
- February 15, 2022
- Posted by: Top Deliverability
- Category: ESPs Industry News Mailjet
Mailjet just shared another brilliant article:
Over time, your email marketing strategy can grow into a dense forest of statistics where you can get lost. To improve the effectiveness of your email campaigns, you need to clear a path using the sharp edges of an audit. By using this checklist, you can systematically pull out the weeds and discover some useful insights along the way. At a glance, the scope of an email marketing audit seems overwhelming. But there are two things to consider: An audit consists of relatively quick steps and tasks. You shouldn’t have to tackle an audit alone – much of the data gathering, analysis, and implementation is a team effort that you coordinate. We’re going to run through a quick-fire four-step process covering all the bases with a downloadable email audit checklist at the end to help you keep track of progress. Go through these one at a time, methodically, and you’ll…
Read the original here: 4 steps to complete your email marketing audit [downloadable checklist]
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