Litmus: Email Debrief: Marketing and Design Trends

Litmus just shared another brilliant blog:

Welcome to our new monthly blog series where I, your humble Senior Community Evangelist, recap our latest Litmus Talks and note key takeaways (and offer a few thoughts of my own) to occupy your precious brain space. This month, I’m sharing my thoughts on email marketing and design trends submitted by email geeks for “Email Marketing Trends in Focus for 2023.” Hosted by Litmus’ Director of Email Marketing Jaina Mistry and our own email designer Hannah Tiner, this virtual event featured conversations with Anne Tomlin of Emails, Y’all from the email developer end, and Aaron Beatty of Engage Evolution to offer an email marketer point of view. Read on (or jump ahead!): BIMI is the newest way to visually build trust in the inbox More email marketing role specialization means more value Hyper-personalization is the latest iteration of an evergreen trend Will AI start to influence email marketing content? More

Read more from the original source: Email Debrief: Marketing and Design Trends