Top Deliverability’s Blog
Litmus: A Beginner’s Guide to Optimizing Imagery for Dark Mode Emails
- May 24, 2023
- Posted by: Top Deliverability
- Category: Email Design Industry News Litmus
Litmus just issued another engaging blog:
Are your emails optimized for Dark Mode? If not, you might be neglecting a significant portion of your subscribers. Recent statistics show that over 35% of subscribers using Apple email clients open their emails in Dark Mode. This means that if your emails aren’t optimized for Dark Mode, you could be leaving your subscribers in the dark. But fear not! In this blog post, Hannah Tiner (Email Design and Production Specialist, Litmus) shares essential tips and tricks for beginners to create Dark Mode optimized imagery. Hannah Tiner (she/they) Email Design and Production Specialist, Litmus Follow Hannah on LinkedIn and Twitter Read on—or jump ahead: Step 1: Understand the basics of Dark Mode Step 2: Determine styles and variations for design components Step 3: When it comes to animated GIFs, opt for APNGs Step 1: Understand the basics of Dark Mode When it comes to Dark Mode, it’s important to
Read more from the original source: A Beginner’s Guide to Optimizing Imagery for Dark Mode Emails
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