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HubSpot: What Is PDCA? Understanding the Plan-Do-Check-Act Method
- January 12, 2022
- Posted by: Top Deliverability
- Category: ESPs HubSpot Industry News

HubSpot just issued a new interesting article:
No matter the industry your organization operates in and the products and services you provide, your business needs to be constantly improving to keep up with a competitive marketplace and evolving consumer needs. This process of change isn’t optional. It’s required if you want to succeed. The hard truth is that businesses that do not improve and evolve will eventually find themselves extinct. When change is required at your organization, how do you go about implementing it? Willy nilly action without planning can do more harm than good. Rather than approaching change blindly, you may want to borrow a concept from lean manufacturing philosophy — the Plan-Do-Check-Act Cycle. Read on to learn more. What is PDCA? PDCA, which stands for Plan-Do-Check-Act, is an iterative cycle for continuous improvement of people, products, services, and business processes. The foundation for this concept was developed by American statistician and physicist Walter Shewhart…
Read the original here: What Is PDCA? Understanding the Plan-Do-Check-Act Method
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