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HubSpot: What Draws Marketing Talent to Company Careers Pages [New Data]
HubSpot just published a engaging write-up:
You can create job listings and career pages explaining your company values and giving in-depth information, but what you create might differ from what marketers look for during their job hunts. We surveyed marketing job seekers to ask them where they go to find job listings and what attracts them to company career pages so you can learn from their insight and optimize your pages to attract talent. Where do marketers find job listings? Survey respondents primarily reported that they find jobs on job listing sites like Indeed and Glassdoor. They also visit LinkedIn and find jobs via Google search. Very few noted using magazines or Craigslist. When marketers visit a specific company’s career page during a job search, the top reasons they land there are: Curiosity about a company and interest in learning more about culture, job details, benefits, and pay. An aggregate site has listed the website in
Read more from the original source: What Draws Marketing Talent to Company Careers Pages [New Data]
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