Top Deliverability’s Blog
HubSpot: What Are Keywords? (and Why You Need to Know How to Find Them)
- May 11, 2022
- Posted by: Top Deliverability
- Category: ESPs HubSpot Industry News
HubSpot just posted another brilliant write-up:
What do you do when you have a question or want to find something? Quickly. If you’re like most, you open your laptop or unlock your phone, pull up a web browser, and head for the search bar. Once you say or type a few words and hit “enter,” you browse the results until you click on a page that looks promising. After the page loads, lo and behold: the answer you need. The words you type into search engines play a role in how easily you find a blog or web page- and the same goes for the way people find your website. If you want people to find your website, you must understand what keywords are, why they matter, and best practices for how to find them. In this post, you will learn how to do so successfully and strengthen your content strategy on your own (search) terms.…
Read the original here: What Are Keywords? (and Why You Need to Know How to Find Them)
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