HubSpot: The Ultimate Guide to Instagram Hashtags for 2022

HubSpot just published a new interesting article:

Instagram hashtags are powerful.  They can help your posts reach a target audience, attract followers in your niche, increase engagement, and develop a more positive and recognizable brand image. Here’s the thing, though: with great power comes great responsibility (#spiderman). Hashtags can skyrocket your business to new heights, but if used too frequently or without a clear strategy in mind, they become pointless and inefficient. While it can be hard to choose the right hashtags on Instagram, you don’t have to guess. Aside from this article, we’ve put together an ultimate course on using Instagram for marketing. In this course, we’ll teach you to not just attract followers, but to attract the right followers. First, let’s go over Instagram hashtags specifically — and why they’re so important for your Instagram marketing strategy. We’ll cover the following topics:  What is an Instagram hashtag?  Why are hashtags important? Types of Instagram hashtags …

More here: The Ultimate Guide to Instagram Hashtags for 2022