HubSpot: The HubSpot Blog’s 2022 Marketing Industry Trends Report: Data from 1,000+ Global Marketers

HubSpot just published another brilliant post:

The only constant in the world of marketing is that things are always changing. And, if you’re a marketer, business leader, or entrepreneur aiming to plan an effective 2022 strategy that puts you far ahead of your competitors, you probably want to know: Which trends are marketers leveraging today? And, which do they plan to start leveraging in 2022? Which marketing channels are they using? What are the top content-marketing formats? What challenges are they facing? And, most importantly, what are their plans and expectations for 2022 and beyond? As the HubSpot Blog’s Research Analyst, I launched our Marketing Industry Survey to help fellow bloggers and readers answer the questions above — and gain further industry insights into 2022 planning. Our Survey Sample We surveyed 1,067 global marketers from across B2B and B2C companies from small to large employee sizes. The sample included professionals at varying experience levels from seven…

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