HubSpot: The Definition of Negative and Positive Feedback Loops in 200 Words or Less

HubSpot just issued another insightful article:

Negative and positive feedback loops are used to draw attention to significant product or company issues. These types of feedback loops use customer or employee complaints to create long-term product or workplace solutions. Here, we’ll dive into the definitions of negative and positive feedback loops, explain their benefits for your business, and provide examples and best practices, so you can ensure your company is using constructive customer and employee feedback to cultivate higher customer retention and a happier workplace. The Definition of a Negative Feedback Loop A negative feedback loop is a process where a company listens to customers’ complaints or grievances, and then uses that feedback to improve their products or customer service. It’s considered a loop because customers’ feedback (output) is used as constructive input on a redesign of their product, creating a circle. The negative feedback loop benefits both businesses and customers. Namely, customers feel valued and

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