HubSpot: Reputation Management: How to Protect Your Brand Online in 2023

HubSpot just released another brilliant blog:

Reputation management happens on online review sites, social media, and in the news. Managing the chatter online can feel like a daunting task, mostly because so much of it is out of your control. After all, 77% of consumers read reviews when they’re browsing local businesses. 79% of consumers expect brands to respond within 24 hours after reaching out on social media. There are so many channels where people can talk about your brand, it can be tough to listen and respond to it all. Luckily, there are plenty of tools and strategies you can use to protect your brand and reputation. In this post, we’ll give a clear overview of what you need to know to manage your business reputation including: What is reputation management? What is brand reputation management? Reputation Management for Businesses How to Build a Reputation Management Plan Reputation Management Software Reputation management techniques can include

Continued here: Reputation Management: How to Protect Your Brand Online in 2023