Top Deliverability’s Blog
HubSpot: Mobile Conversion Rate: What It Is and How To Increase It
- March 10, 2023
- Posted by: Top Deliverability
- Category: ESPs HubSpot Industry News
HubSpot just shared a new brilliant blogpost:
Is your website ready to attract and convert mobile website visitors into leads? According to Adobe, companies with mobile-optimized sites triple their chances of increasing mobile conversation rate to 5% or above. If that’s not enough to sell you on the importance of delivering a mobile-optimized experience, Google recently announced that more Google searches take place on mobile devices than on computers in 10 different countries including the United States and Japan. All this talk of mobile got me thinking about how website visitors were accessing our offers. And after a closer look, I discovered that conversion rates on our landing pages were 20-30% lower from visitors coming from mobile. (As a lead generation geek, you can imagine how psyched I was to uncover such a huge opportunity for gathering more leads.) With this information in tow, I set out to solve this problem — and I think you’ll be intrigued by what I found.
Read more: Mobile Conversion Rate: What It Is and How To Increase It
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