HubSpot: How to Use Instagram Insights (in 9 Easy Steps)

HubSpot just published a brilliant article:

Instagram Insights shows you engagement analytics that empower you to improve your Instagram for Business strategy. You no longer have to guess about what works for your audience; Instagram Insights will tell you. You’ll therefore be able to get more likes, earn more followers, and grow your profile exponentially. In this post, we’ll go over everything you need to know about Instagram Insights and how to leverage it to improve your Instagram profile. Why use Instagram Insights? Instagram Insights allows you to get access to important user engagement data for your business profile. It’s not just enough to know the raw numbers, such as the amount of likes you get for one post. It’s important to understand your audience, too. That’s where Insights comes in. It tells you how they do things, what they prefer, and who they are. You can certainly make business decisions based on gut feeling, but…

Read the original here: How to Use Instagram Insights (in 9 Easy Steps)