HubSpot: How Hunter Got 100+ Mentions in 3 Months With Cold Outreach

HubSpot just released a new brilliant blogpost:

Google ranking factors are constantly changing, but links remain one of the most critical factors used by search engines. If you want your website’s pages to rank in search and attract tons of organic traffic, you will undoubtedly need links. Good links are like “votes”, which help search engines identify the best content to show for specific search queries. There’re tons of link building strategies you can try depending on your goals and needs. With some strategies, you can get those important “votes” and increase referral traffic and gain more visibility for your company. At Hunter, we’re constantly improving our link profile and getting more visibility for our brand. We’ve tested tons of link-building strategies, and there’s one that showed us the best results — link building via “best” listicles. In less than three months, we got 96 new links from 54 domains, were mentioned in 33 new product listings, and upgraded…

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