Top Deliverability’s Blog
HubSpot: Creating a Channel Strategy: The Complete Guide
- October 26, 2022
- Posted by: Top Deliverability
- Category: ESPs HubSpot Industry News
HubSpot just posted a new insightful story:
Be honest. Do you know what your non-marketing colleagues do all day? Sure, you might have a general idea of what your co-workers in sales, finance, and HR do, at least categorically. But it seems that many of us — myself included — have those days, weeks, and months when we’re so bogged down in our own daily hustle, that we become a bit oblivious to what everyone else around us is working on. After all, that’s probably why the phrase, “put your blinders on” exists. But while a colleague’s job might look different from our own, there’s actually quite a bit that we, as marketers, can learn from them. One of those things is channel strategy. That’s why I recently sat down with my colleague, Adrianne Ober, a Channel Consultant here at HubSpot. After speaking with her about what she does every day — and about the most important
Continued here: Creating a Channel Strategy: The Complete Guide
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