Top Deliverability’s Blog
HubSpot: Are Seasonality & the Economy Impacting Marketers in Q4? [Traffic & Conversion Data from 150K+ Companies]
- November 15, 2022
- Posted by: Top Deliverability
- Category: ESPs HubSpot Industry News
HubSpot just posted a brilliant story:
This time each year, nature – as well as marketing – slows down as we head into colder seasons. As we enter Q4, marketing departments are preparing for a slowdown in business that comes as people tune out towards the end of the year. But, while seasonal change is expected and inevitable, this year’s economic shifts might cause some marketers to worry that this year could bring a flurry of poor numbers. As you see dips or bumps in early Q4, you might wonder, “Is my marketing department experiencing seasonality or an impact of outside events, or are our numbers solely based on the work we’ve been doing?” To help you gather evidence that proves or disproves the possibility of outside impacts in Q4, here’s a look at how businesses across industries entered the first month of it in October. About this Data: These insights are based on data aggregated
Read more here: Are Seasonality & the Economy Impacting Marketers in Q4? [Traffic & Conversion Data from 150K+ Companies]
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