Top Deliverability’s Blog
HubSpot: 9 Great Ways to Use Data in Content Creation
- September 8, 2022
- Posted by: Top Deliverability
- Category: ESPs HubSpot Industry News
HubSpot just published a new insightful blogpost:
Creating content that works requires you to make informed decisions as opposed to relying on guesswork or throwing spaghetti at the wall to see what sticks. To make these informed decisions, you need to focus on data-driven marketing and how it can help you collect, analyze, and apply data to your content. If you’re running out of blog ideas and unsure how to use data in your content, keep reading to learn the best ways to use data before, during, and after the content creation process. How to Use Data in Content Creation Let’s consider how to use data properly at different stages of the content creation process: before, during, and after. 1. Using Data Before Content Creation Just as no one sets out to build a house without first calculating the cost, so too should marketers not create content without looking at what the data says first. Insights from
More here: 9 Great Ways to Use Data in Content Creation
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