GoDaddy: Putting ecommerce thank you emails to work to drive more sales

GoDaddy just shared a insightful blog:

Saying “thank you” to your customers, every business should do it, including ecommerce stores. Of course, when you run an online store, you can’t actually say “thank you” to your customers as they exit your store. So, the best way to do this is with a Thank you email.   The purpose of a thank you email to your customers is to make sure they understand you genuinely appreciate their business and relationship. Sending them thank you emails can be for anything such as a purchase, their support, subscribing to email newsletters, liking and sharing on Facebook, or an action that is meaningful to your business.   A thank you email should be like your thank you page, and it’s a great opportunity to please your customers and drive more sales with customer retention.    Why you should send thank you emails  In traditional Brick and mortar store, a customer walks away after paying for their product.…

Read the original here: Putting ecommerce thank you emails to work to drive more sales

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