DMARC tags
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DMARC tags
- April 23, 2021
- Posted by: Nicola Selenu
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the components of the DNS TXT record:
- Tag v: version of DMARC. A mandatory tag so ESP knows how to process the record.
Tag p: policy for the domain. A mandatory tag so ESP knows what to do with emails that fail alignment. Modes: none, quarantine, reject, none (only reports); quarantine (sends emails to spam); reject (mail is not delivered to Inbox).
Tag sp: subdomain policy that specifies a different policy for a subdomain.
Tag pct: percentage of messages subject to policy. Default is 100%.
Tag adkim: Alignment mode for DKIM. Modes are strict and relaxed. Default is relaxed.
Tag aspf: Alignment for SPF. Modes are strict and relaxed. Default is relaxed.
Tag rua: defines what email address should aggregate reports.
Tag ruf: defines what email address should aggregate forensic reports.
Tag rf: Defines the format of forensic reports.
Tag ri: Defines the interval of sending aggregate reports.
Related Terms:
- Term: Aggregate Reports
- Term: Forensic reports
- Term: TXT Record
- Term: Subdomain
- Term: Alignment
- Term: Domain Message Authentication Reporting & Conformance (DMARC)
- Term: Domain Name System (DNS)
- Term: Email Service Provider (ESP)
- Term: Spam
- Term: DomainKeys Identified Mail (DKIM)
- Term: Sender Policy Framework (SPF)
- Term: RUA
Author:Nicola Selenu
Nicola Selenu is a recognized leader in the Email Industry (with 15 years of professional experience as an Email Marketing and Deliverability Consultant) and an active member of the Anti-Abuse community.
Some (of the many) brands that proudly served during his career in Email are: Adobe, Nestlé, Expedia, Gucci, Bulgari, Luxottica, UNHCR, Amnesty International, LastMinute, Acer, Groupon.
« Back to Glossary IndexSMTP COMMANDS
Email Service Providers Handbook
The most comprehensive “Handbook of Email Service Providers“!
SPAMASSASSIN RULES
All SpamAssassin rules in one place, EXPLAINED!
SMTP COMMANDS
& REPLY CODES
All SMTP/ESMTP commands and reply codes in one place, EXPLAINED!
Free DNS Tool
Check the DNS records of your domain with our free DNS tool.
Deliverability Glossary
The most comprehensive Email Deliverability and Marketing Glossary!
« Back to Glossary IndexRelated Terms:
- Term: Aggregate Reports
- Term: Forensic reports
- Term: TXT Record
- Term: Subdomain
- Term: Alignment
- Term: Domain Message Authentication Reporting & Conformance (DMARC)
- Term: Domain Name System (DNS)
- Term: Email Service Provider (ESP)
- Term: Spam
- Term: DomainKeys Identified Mail (DKIM)
- Term: Sender Policy Framework (SPF)
- Term: RUA
- Term: Deliverability
- Term: SpamAssassin
- Term: Extended Simple Mail Transfer Protocol (ESMTP)
- Term: Simple Mail Transfer Protocol (SMTP)
DMARC tags
Top Deliverability > DMARC tags
« Back to Glossary Index
the components of the DNS TXT record:
- Tag v: version of DMARC. A mandatory tag so ESP knows how to process the record.
Tag p: policy for the domain. A mandatory tag so ESP knows what to do with emails that fail alignment. Modes: none, quarantine, reject, none (only reports); quarantine (sends emails to spam); reject (mail is not delivered to Inbox).
Tag sp: subdomain policy that specifies a different policy for a subdomain.
Tag pct: percentage of messages subject to policy. Default is 100%.
Tag adkim: Alignment mode for DKIM. Modes are strict and relaxed. Default is relaxed.
Tag aspf: Alignment for SPF. Modes are strict and relaxed. Default is relaxed.
Tag rua: defines what email address should aggregate reports.
Tag ruf: defines what email address should aggregate forensic reports.
Tag rf: Defines the format of forensic reports.
Tag ri: Defines the interval of sending aggregate reports.
Related Terms:
- Term: Aggregate Reports
- Term: Forensic reports
- Term: TXT Record
- Term: Subdomain
- Term: Alignment
- Term: Domain Message Authentication Reporting & Conformance (DMARC)
- Term: Domain Name System (DNS)
- Term: Email Service Provider (ESP)
- Term: Spam
- Term: DomainKeys Identified Mail (DKIM)
- Term: Sender Policy Framework (SPF)
- Term: RUA
- Term: Deliverability
- Term: SpamAssassin
- Term: Extended Simple Mail Transfer Protocol (ESMTP)
- Term: Simple Mail Transfer Protocol (SMTP)
Author:Nicola Selenu
Nicola Selenu is a recognized leader in the Email Industry (with 15 years of professional experience as an Email Marketing and Deliverability Consultant) and an active member of the Anti-Abuse community.
Some (of the many) brands that proudly served during his career in Email are: Adobe, Nestlé, Expedia, Gucci, Bulgari, Luxottica, UNHCR, Amnesty International, LastMinute, Acer, Groupon.
« Back to Glossary IndexSMTP COMMANDS
Email Service Providers Handbook
The most comprehensive “Handbook of Email Service Providers“!
SPAMASSASSIN RULES
All SpamAssassin rules in one place, EXPLAINED!
SMTP COMMANDS
& REPLY CODES
All SMTP/ESMTP commands and reply codes in one place, EXPLAINED!
Free DNS Tool
Check the DNS records of your domain with our free DNS tool.
Deliverability Glossary
The most comprehensive Email Deliverability and Marketing Glossary!
« Back to Glossary IndexRelated Terms:
- Term: Aggregate Reports
- Term: Forensic reports
- Term: TXT Record
- Term: Subdomain
- Term: Alignment
- Term: Domain Message Authentication Reporting & Conformance (DMARC)
- Term: Domain Name System (DNS)
- Term: Email Service Provider (ESP)
- Term: Spam
- Term: DomainKeys Identified Mail (DKIM)
- Term: Sender Policy Framework (SPF)
- Term: RUA
- Term: Deliverability
- Term: SpamAssassin
- Term: Extended Simple Mail Transfer Protocol (ESMTP)
- Term: Simple Mail Transfer Protocol (SMTP)