Top Deliverability’s Blog
dotdigital: How to create spooktacular Halloween emails
- October 21, 2021
- Posted by: Top Deliverability
- Category: dotdigital ESPs Industry News

dotdigital just released a new interesting blog:
It is predicted that Halloween sales in the US will hit a new record, exceeding $10 billion in 2021. What a treat. Read on to learn some of our favorite Halloween email tips and tricks to bewitch your customers. Gamification Halloween is a great opportunity to send out some really fun and engaging emails. It’s the perfect time to utilize gamification and up your engagement. Clinique used gamification last Halloween, offering a free gift with purchase – once you complete their game of course. A game is always a fun challenge many will try out even if they don’t have any intent on purchasing, but once they ‘win’ a freebie or a discount code, they might just convert. Remember to always have a fallback version, and to test in a few different email clients when using gamification or more complex designs than usual. Dress up Embrace the Halloween spirit and…
Read more: How to create spooktacular Halloween emails
Leave a Reply Cancel reply
Email Service Providers Handbook
The most comprehensive “Handbook of Email Service Providers“!
SPAMASSASSIN RULES
All SpamAssassin rules in one place, EXPLAINED!
SMTP COMMANDS
& REPLY CODES
All SMTP/ESMTP commands and reply codes in one place, EXPLAINED!
Free DNS Tool
Check the DNS records of your domain with our free DNS tool.
Deliverability Glossary
The most comprehensive Email Deliverability and Marketing Glossary!