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ContactLab: Launching the Contactlab Marketing Cloud: the customer experience is becoming more personal through machine learning and a human touch
ContactLab just released a new brilliant write-up:
The Contactlab platform just got supercharged thanks to the addition of new technology and a brand-new platform structure. Revealed at the latest Contactlab Conference, our platform blends human interaction with digital solutions for better contact strategies. Personal communications, in real time and with the guidance of Artificial Intelligence: these are the three pillars on which the Contactlab Marketing Cloud is founded. Every user generates data and information that companies need to know, analyse and manage. In the era of big data, delivering relevant, interesting messages to users across every channel they use is a fundamental component. We created Contactlab Marketing for this reason – the cloud platform helps to improve the quality of customer interactions, increasing their value and helping to drive conversions. Through personal communications, in real time and with the guidance of Artificial Intelligence, the Contactlab platform allows companies to learn more about their users…
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