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Constant Contact: What Is SMS for Retail and How Can You Use It?
Constant Contact just issued another engaging write-up:
When you run a retail business, you’re always looking for ways to increase customer engagement and improve lead generation. SMS for retail is an important strategy for nurturing leads, improving customer engagement, and driving sales. In fact, Gartner calls it “an effective, yet underutilized, mobile tactic among marketing leaders.” But what is SMS marketing, and how can you use it to effectively improve your retail marketing game? Let’s take a deep dive into this crucial marketing strategy. What is retail SMS? Before you can begin to use SMS marketing strategies, you first need to understand the answer to the question: What is text message marketing for small business? And, just as importantly, how can retail text message marketing help you connect to your target audience? SMS is an acronym that stands for Short Message Service. In essence, SMS marketing is synonymous with text message marketing. SMS marketing for retail focuses
Read the original here: What Is SMS for Retail and How Can You Use It?
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