Top Deliverability’s Blog
Constant Contact: The Best Ways to Build Customer Relationships
Constant Contact just released a brilliant blogpost:
Relationships are a big deal. Family members, friends, coworkers — no matter their relation to you, the people you interact with impact your life in some capacity. This didn’t just happen overnight, though. Chances are you had to put in the time and effort to build the relationships. Of course, personal relationships aren’t the only kind of relationships that exist. Business owners also find themselves in relationships with select groups of people, and they too must put in the work to build and develop connections, especially with their customers. That being said, what is a good customer relationship, and what does it take to create one? Learning how to build customer relationships doesn’t quite come as easily as building a new friendship might. Whether you’re using tailored communication or multi-channel marketing, you’ll have to develop careful strategies to effectively appeal to your customers. But the end result is worth it.
